What Color Should I Use For Custom Business Cards?

November 7, 2009 by Butterfly Filed under: Advertising 

One of the biggest questions you may ask yourself in business card printing is: What color should I use? Most especially if you want to print business cards with your own special symbols characters and inks.

The color of the card will be of prime importance when you start making them. Since you want your business card to produce cards that portray your true personality and professional image you should be pretty sure about color choices.

To help you out with your choice, here are a few of the common color schemes that people use in their business cards.

• Printing in classic black and white – The most basic color scheme that you can use is the classic black and white. This basically means that your information will be printed in black ink with a white card or background. It is a very simple and straightforward process, perfect for people who are new to the industry. What is more, this is the cheapest kind of printing that you can do.

• The grayscale – A step up on the classic black and white is the grayscale. These have grayscale images or logos. It uses a mix of black and white ink to produce images in a classic sort of look, producing varying degrees of gray. Use this if you want to display good and detailed images, but still want to save money a bit in printing.

• The block color – Now, for a dash of color, you can usually tell your printer to print block or spot colors. These are basically pure colors that can be used. They are usually single color inks that give the cards a solid block or spot color. Some corporate businesspersons already use this kind simple spot color to save money on printing and still have that tinge of inviting color in their custom designs.

• Full color images – Finally, if you really want to spend, then I suggest using high-resolution full color images or photographs. Using full color images usually negates the use of a color scheme on a business card. This is because the image will usually take over the theme and become dominant color or colors that you can use. This is the best type of scheme though if you really want to attract or impress your readers.

• Special colors – If however, you want to use colors that are exotic, then I suggest using some special colors and inks. Metallic gold and silver inks for example can easily be used for great effect. If you want your cards to be remembered then special inks should be the best place to start.

Good! Hopefully that helps you choose the colors that you can use for your custom business cards. Be creative and be mindful of your choices. Good Luck!

Kaye Z. Marks is an avid writer and follower of the developments in custom business cards or business card printing industry.

Article Source:

http://EzineArticles.com/http://www.ezinearticles.com/?expert=Kaye_Marks

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