The Different Elements of Custom Stickers

March 31, 2012 by  Filed under: Advertising 

Custom stickers have set a new trend in today’s world.(;) They seem to enter in every facet of life from professional, recreational life to household. However, it is important to look into the different elements of custom stickers to gauge why they have become the fashionable course of decoration.

The following are the different elements of custom stickers that distinguish them from other products and help them reach (a) the targeted audience:

• Color of the sticker
• Shape of the sticker
• Image on the sticker
• Text on the sticker
• Purpose (theme) of the sticker

Color is an important factor that must be taken into account when designing a custom stickers. Red and yellow are the main (typical) colors that form the base of the sticker to make it loud and flashy enough to attract attention. And (However,) the colors like cyan, magenta, blue, green and a lot of other combinations are used on top of the base colors to make the sticker more appealing. Color of the sticker is also correlated with the purpose of the sticker-for example, kids and teenagers would want to go for more funky colors than adults and business professionals who would prefer somber colors.

Shape of the sticker also says a lot about the sticker. Events like concerts etc or as decoration in rooms of kids and teenagers would make use of funky shapes while serious business events or as decoration in rooms of adults or drawing/dining rooms would perhaps go with traditional shapes like circles, squares, rectangles, etc. The Shape; just like color is correlated with the theme of the sticker.

Images on the sticker play an important (a) role in grabbing the attention. Like color and shape, an image on the sticker would explain the purpose behind the sticker. For adornments people would go for fancy and pretty images while for a serious voice people would prefer small and meaningful images. Often, people would be choosing between having an image and not having one according to the situation. For example, many stickers like bumper stickers do not contain images as the focus is the text only. These are the just simple modifications that customers would make to ensure their message is conveyed to their target audience as best as it could be.

Text is one of those elements of the sticker printing that, if it is powerful, would leave a long lasting impression on the reader. It plays a more central role than the image on the sticker. It could be direct and serious or humorous and subtle to convey the same message.

Color, shape, image and text all boil down to become determinants for the purpose or for the theme of the sticker. Therefore, each one of them is an important element of any customized sticker.

David Toomey, A professional E-Marketer, living in New York (NY, USA), now working with a well known printing company (named PrintingRay) Printingray.com a USA based online printing company located in Silver Brook Road, VA/USA. You may get the advantages of your printing needs like custom stickers, vinyl stickers, bumper stickers table tents etc.

Article Source:
http://EzineArticles.com/?expert=David_Tommey

Speak Your Mind

Tell us what you're thinking...
and oh, if you want a pic to show with your comment, go get a gravatar!


You must be logged in to post a comment.

Prev Post:
Next Post: