Use Your Existing Marketing Collateral to Plan Your Website

June 19, 2012 by  | Leave a Comment Filed under: Marketing 

As you get ready to plan to create your new website or redesign an existing one, a good place to start is by reviewing the existing marketing collateral your business already uses. This is just one of a series of checkpoints which will guide you to a practical and profitable marketing message for (read on...)



How to Pick the Right Brand Consultancy Services

May 16, 2012 by  | Leave a Comment Filed under: Branding 

Brand design is one of the most important aspects of any business no matter whether it’s a new startup or a large enterprise. Picking the right name may not seem relevant at the very beginning; you may have gone ahead and chosen one that doesn’t fit its purpose. Therefore, no matter (read on...)

Why Strategy Means More Than You Think

May 16, 2012 by  | Leave a Comment Filed under: Marketing 

For those of you who don’t know what AMC’s new show The Pitch is about, it’s essentially a reality show based around Marketing & Web Design Agencies competing to win bids on major brands looking to engage in new marketing campaigns. The show follows each company and their (read on...)

10 Reasons Your Business Should Have A Website

May 16, 2012 by  | Leave a Comment Filed under: Marketing 

I believe that in this day and age, every business should have a website. Some businesses may have products they are able to sell online, but even without something to sell, it is still important. Here are my top reasons I think your business should have a website. 1. Everyone else has one. (read on...)

Spring Clean Your Website

April 21, 2012 by  | Leave a Comment Filed under: Marketing 

Is your website delivering? Whether it is spring, summer, autumn or winter it is a good time to dust off your website and give it a spring clean. Carry out regular audits, every six months or so, to work out if your website is meeting your objectives. If not, do something about it – your (read on...)

Why Aren’t My PPC Ads Working?!

April 5, 2012 by  | Leave a Comment Filed under: Marketing 

There are many companies out there that are only too eager to jump right into the search engine mega-market. They see their competitors generating quality leads, recruiting clients, and making sales online, and, of course, they want to generate the same or better results from their own websites. (read on...)

The Importance of Your Logo Design

April 4, 2012 by  | Leave a Comment Filed under: Branding 

As the world becomes smaller, with the help of the internet, the world of business is becoming more competitive. This is true in the world of website design as well, each little detail of website design needs to be given attention, and nothing can be overlooked as not being important. A (read on...)

Lessons From Virtual Giants Of The World

March 28, 2012 by  | Leave a Comment Filed under: Branding 

In this world of Information technology, every other business has its web presence in the form of an official website. It does not matter it’s a small-sized business with limited resources or a large one with ample resources, having a website is essential. If we recall the most successful (read on...)

Elements That Make A Perfect Logo Design

March 25, 2012 by  | Leave a Comment Filed under: Branding 

It is usually created with a combination of elements such as graphics, illustrations, symbols, font, typography etc. A well-crafted logo does wonders for a brand; however a bad one can damage the reputation or create negative image. A logo immediately connects the target audience with the brand, (read on...)

Logo Design – A Source Of Creating Brand Awareness

March 23, 2012 by  | Leave a Comment Filed under: Branding 

There are many small businesses which believe that awareness can be created by advertising and promotional activities. I do agree, but the brand awareness begins with the creation of an effective logo design. There are several small-sized businesses which understand the significant of having a (read on...)

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