Pinterest and Your Small Business Service Brand

July 10, 2012 by  | Leave a Comment Filed under: Branding 

Pinterest is fast becoming one of the most popular social networking sites in the world. More and more brands are using it to effectively promote their products or services within the site. As a small business service brand, would it be worthwhile for you to sign up on Pinterest? Well, it (read on...)

How to Use LinkedIn As Part of Your Social Media Strategy

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

It is so important for businesses to have a good online presence. While your website should be a core focus, social media is growing in importance. These days, many companies are implementing social media strategies as part of their marketing campaigns. Facebook and Twitter are beneficial in (read on...)

Have Websites Had Their Day? Or Are They Now More Important Than Ever?

June 23, 2012 by  | Leave a Comment Filed under: Marketing 

With all the social media platforms out there to get to grips with, it’s sometimes easy to forget what the central focal point should be in your marketing strategy; and that central focal point should be your website. It’s crucial that your website defines who you are and what you do, (read on...)

Social Media Marketing Nets 61 Percent More Sales Leads Than Traditional Marketing

June 19, 2012 by  | Leave a Comment Filed under: Branding 

2012 social media trends report indicates that social media marketing nets 61 percent more sales leads than traditional marketing. Increasingly salespeople who want to increase the leads in their pipelines are getting off the phone and getting social. If you think socializing is a waste of time, (read on...)

HootSuite and Your Brand

June 15, 2012 by  | Leave a Comment Filed under: Branding 

Many brands have embarked on a social media campaign in order to reach a wider audience and effectively promote brand awareness. Of course, with so many social media accounts you need to sign up for in order to effectively promote your brand, it can be tricky to manage them all. Though you can (read on...)

Top 11 Reasons to Use Social Media in Business

May 17, 2012 by  | Leave a Comment Filed under: Marketing 

Over the past few years, to say social media has exploded would be an understatement. Members of social media sites have discovered it’s the easiest way to find, learn about, and share information that directly influences their purchasing decisions. It is this reason alone that every (read on...)

Reevaluating Your Social Media Investment

May 16, 2012 by  | Leave a Comment Filed under: Marketing 

In recent years, the world has become increasingly enamored with the realm of Social Media. There are literally hundreds of differently themed social media websites that are beckoning for your attention, as well in the investment of your time, energy and resource capital to hopefully cash in on (read on...)

How to Build a Business Recession Proof

May 16, 2012 by  | Leave a Comment Filed under: Marketing 

You got to have a business plan for business. This may sound simple, but it’s weird to know how many businesses fail because of lack of business plan. Good times and bad times got to be packaged in the business plan. Otherwise we could become a real estate investor who might’ve (read on...)

One Free Idea to Help You Promote Your Bar or Restaurant

May 16, 2012 by  | Leave a Comment Filed under: Marketing 

As I’m writing this; Facebook has just launched its IPO and garnered over $100 billion in investment capital on its opening day. That is crazy. I can barely wrap my head around the idea. You know what else is hard to understand? When bar owners keep telling me that social media is a fad and (read on...)

Is Your Organization Part of the Conversation? Here Are Tips to Get You Into the Conversation

May 16, 2012 by  | Leave a Comment Filed under: Marketing 

Okay, we are finally winding down on this series. I touched on some social-networking tips and how to use social media for research. In this article, we will discuss using social media for business, or better known as “social media marketing.” Social media marketing is a complex (read on...)

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