Personal Brand Recovery When Credit Is Due

July 10, 2012 by  | Leave a Comment Filed under: Branding 

If you want to succeed, it’s essential that you protect your brand and online reputation. You want to be known for who you are and what you stand for. You want to be given credit for your accomplishments. Most of the time, you probably do get appreciated or rewarded for your efforts. Your (read on...)



Social Brand Changers: Creating Movers and Shakers

June 30, 2012 by  | Leave a Comment Filed under: Marketing 

Chris Brown, Lady Gaga, ASPCA and Dunkin Donuts… You’re wondering what they have all have in common? (And no, they didn’t create a dance track for fury animals on coffee… lol) Yet they’ve all grasped and discovered the bountiful returns of social marketing. By taking (read on...)

Social Media Marketing Nets 61 Percent More Sales Leads Than Traditional Marketing

June 19, 2012 by  | Leave a Comment Filed under: Branding 

2012 social media trends report indicates that social media marketing nets 61 percent more sales leads than traditional marketing. Increasingly salespeople who want to increase the leads in their pipelines are getting off the phone and getting social. If you think socializing is a waste of time, (read on...)

Differentiate With The Lost Art Of Gratitude

May 16, 2012 by  | Leave a Comment Filed under: Marketing 

No Thank You’s – Then No Thanks! It’s amazing how many people do not know how to say “thank you.” It’s as if they were never taught, the more you appreciate something, the more you’ll get things you can appreciate. It’s like the old adage of (read on...)

Get Ahead With Other People’s Experience

May 16, 2012 by  | Leave a Comment Filed under: Branding 

Content marketing is important in building a brand. Content is mainly what attracts and engages readers. If you effectively engage the right readers, you have a higher chance of developing relationships that could result in friendship, resource sharing, recommendations and even business. It is (read on...)

You Are Your Business Brand

May 16, 2012 by  | Leave a Comment Filed under: Branding 

If you want to attract customers, you have to have a good marketing strategy. As a small business, especially when you are only starting out, you have to carefully monitor every step. You also have to monitor whether your efforts and strategies are working at attracting and gaining (read on...)

Create Effective Content to Market Your Business

May 16, 2012 by  | Leave a Comment Filed under: Marketing 

As a solopreneur or small business owner, you may think that content marketing is a huge undertaking and that there are better things you can do with your time. You should realize, however, that putting out great content is an excellent marketing tool for building your brand and establishing (read on...)

Your Brand, Multiplexing And The Hedgehog Effect

May 16, 2012 by  | Leave a Comment Filed under: Branding 

As a personal brand, it’s very important that you form strong connections and build close relationships with people. There are many ways you can do this, even without having to meet people face to face. Social Media is a great catalyst for people to easily connect with others in the virtual (read on...)

How Do You Monitor Your Social Brand?

May 16, 2012 by  | Leave a Comment Filed under: Branding 

It’s essential for you to establish your presence in different social networking sites. This is where most people are currently talking and connecting with others, so you would be amiss if you don’t use these different platforms for engaging your audience. Word of mouth marketing is (read on...)

Stop Emotions From Eroding Your Professionalism

May 16, 2012 by  | Leave a Comment Filed under: Branding 

At work, we encounter many instances where our professionalism gets challenged. There is always that person whom we are not enthused to work with for reasons such as mutual dislike, jealousy, or simply getting on each other’s nerves for reasons we can’t explain. Putting all these (read on...)

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