How to Maintain Positive Mental Attitude Through Law of Averages
Perhaps one of the most challenging things to do when you are working in sales is to maintain a positive mental attitude while going from prospect to prospect and getting a no after a no looking for a yes. This is something that requires enormous mental toughness on the part of the salesperson (read on...)
7 Ways to Get More Clients to Attend Your Events
One of of my clients who lives overseas is in the midst of marketing his year-long high level Mastermind group. We’ve been through setting up the sales copy for his website, and he’s pulled together some introductory workshops to give his potential clients a taste of what he does and (read on...)
Overcoming the ROBO Online Buying Mentality
Research Online, Buy Offline – ROBO – the term initially coined by Yahoo! To describe the behavior of surfers who are using the internet to research products but then buy them offline on Main Street. This is the major obstacle for online retailers (etailers) looking to maximize sales (read on...)
Covert Persuasion As a Sales Technique – Using Fear to Increase Sales
Dantalion Jones says in his book “Mind Control 101″ that we constantly try to influence other people for some reason (e.g. in education). The desire to change others’ minds and behaviors is one of the main functions of communication. Covert hypnosis or persuasion is the ability (read on...)
Facts, Statistics, Rational Thinking and the Zen Punch of Classic Salesmanship
When I discovered Dale Carnegie’s “How To Win Friends and Influence People” –also known as “the salesman’s bible” — I experienced a new kind of power: By allowing the other guy to have his say, and not argue with him over any point… you can (read on...)
Trade Show & Convention Selling – Qualifying Prospects & Gathering Leads
Targeting the Appropriate Leads When you participate in a trade show, many types of people with different objectives will attend your booth. One of the most challenging aspects of running an exhibit and making sales afterwards involves the qualification of prospects. Measuring the likelihood that (read on...)
A Few Tactics in Sales
The most important thing in sales is to achieve the purpose and the purpose is the signature on papers that we would use to declare willing to buy something. But is it really the most important thing and what are the ways that would be useful to achieve it. Yes, sales is really important matter. (read on...)
How to Influence People & Totally Put Them Off Doing Business With You
I received a phone call the other day from an advertising representative who had got my number via our website. This gentleman was calling to tell me about a fantastic opportunity he had to offer for the special EBACE (European Business Aircraft Convention & Exhibition) edition of his (read on...)
Your Website Isn’t Human – Don’t Steal the Thunder From Your Sales Floor
As the internet has evolved, we are learning how to do more and more business online. Websites have become interactive, rich with content, and can completely take over the sales process. But could you be trying to do too much with your website? Depending on your industry, over-automation of the (read on...)
Now is Not the Time
So, now is not the time to be shy or full of indecision. Reluctance on your part as an owner or manager will not prove you to be worthy of the consumers hard earned dollar. I’ve learned a few things that I’ll pass along to you, in the hopes it helps you as it has me. And, I might add, (read on...)