Using Every Door Direct Mail Postcards For Advertising

July 10, 2012 by  | Leave a Comment Filed under: Advertising 

The Every Door Direct Mail (EDDM) Program has introduced a new outlet for business owners to advertise in their local communities. There are many great flyer and postcard options available. The best way to utilize these materials to their fullest is to understand your audience and know what offer (read on...)



Flyer Vs. Postcards

June 28, 2012 by  | Leave a Comment Filed under: Advertising 

There has always been a debate about which is more effective, postcards or flyers, both are marketing collateral that can be utilized to obtain customers. They serve as traditional promotional items and can be greatly effective if executed in the right way. Flyers have usually been a staple in (read on...)

Post Cards As Tear Offs And Blow Ins

June 15, 2012 by  | Leave a Comment Filed under: Advertising 

The publishers of The Metro Review were concerned about whether or not they were using their magazine effectively as an advertising medium. The advertising revenue had not increased by very much over the past few years, and they simply didn’t know whether or not they could do more to (read on...)

Eyecatching Imagery For Your Post Card Campaigns

May 16, 2012 by  | Leave a Comment Filed under: Advertising 

If you are thinking of running a post card campaign to market your business or organization, good for you. You are in on the secret, which is that post cards are a terrific way to get attention and get results. Why don’t more marketers know this? Probably because they tried it once and it (read on...)

How to Stand Out From the Crowd (And Look Good Doing It)

April 4, 2012 by  | Leave a Comment Filed under: Marketing 

Wherever you find a successful business, you will find a Unique Selling Proposition (USP) – something that sets them apart from the competition and defines them in the minds of consumers. Companies without a USP either struggle to form an identity, or fail to leverage the benefits they (read on...)

How to Use Every Door Direct Mail With Free Design Templates

March 18, 2012 by  | Leave a Comment Filed under: Marketing 

Since launching Every Door Direct Mail (EDDM), the USPS has mailed millions of flyers and postcards for business advertisers across the country. Using EDDM, any business advertiser can mail flyers and postcards to targeted neighborhoods at a discounted postage rate. Although the program itself (read on...)

Using Postcards to Promote Your Web Design Company

March 16, 2012 by  | Leave a Comment Filed under: Marketing 

The concept of a web design company didn’t even exist twenty years ago (in the early Nineteen Nineties). Now it is a big business and growing. The number of websites numbers in the many millions; the number of web pages numbers in the billions – and these numbers are growing (read on...)

The Most Important Features of Postcards

February 8, 2012 by  | Leave a Comment Filed under: Marketing 

Creating a layout for postcards may seem like a simple matter, but if you want to use your postcards effectively for a goal, you have to know what key elements will make that big difference between successful postcards and simple decorative prints from that postcard printer. By focusing first on (read on...)

Why Create Your Own Postcard Design

February 8, 2012 by  | Leave a Comment Filed under: Advertising 

In postcard printing and mailing, one of the most essential things to consider is the postcard design. Remember that with your postcards, you are attracting people’s attention while at the same time, you are getting your message across. While going for non-standard size or shape can be an (read on...)

How to Look for a Company Where to Print Postcards

February 8, 2012 by  | Leave a Comment Filed under: Advertising 

Postcards can help in marketing and promoting any type of business successfully at less cost. Why print postcards? It is because these simple items are useful in various purposes – from advertising the launch a brand new product to announcing advertising a promotional sales event. But (read on...)

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