Naming an Internet Start-Up

December 10, 2011 by  | Leave a Comment Filed under: Branding 

You have a great idea for a web-based business. Better yet, you have the financial backing to see your idea through. So what’s the problem? Your business is nameless. When I started my business back in 2008 I was a young hopeful wanting to change the education industry. I thought I knew it (read on...)



Naming a Business – The Good, Bad & the Ugly

April 8, 2010 by  | Leave a Comment Filed under: Branding 

The last post 7 Mistakes to Avoid When Naming A Business provided the mistakes to avoid however the post failed to provide the good (as there are sometimes that brands can make these work), bad and the ugly of each mistake. Feedback received and some research revealed that there are a LOT of (read on...)

7 Mistakes to Avoid When Naming a Business

April 8, 2010 by  | Leave a Comment Filed under: Branding 

What’s in a business name? A lot as the right business name will help distinguish you from competitors as you make it your own. Naming a business is not easy as so many names are already taken and it is never easy saying in one or a few words exactly what describe or identifies you as a (read on...)

The Name of a Business Should Reflect the Mission

April 1, 2010 by  | Leave a Comment Filed under: Branding 

There are several parts to consider when choosing a new business name – this one deals with finding the best name based on what the business stands for. First, sit down and think about what the business will be providing to customers. The products or services provided should be evident (read on...)

Branding – How to Discover Your Brilliance and Let it Shine

June 28, 2009 by  | Leave a Comment Filed under: Branding 

We’ve all been there before … that dim place where you feel a bit lost, unsure of your business and life direction and hesitant to move forward. To make matters worse, we then pressure ourselves to buck up and “do something about it!” So with little sense of clarity we (read on...)

Naming a Business – Ideas to Be Creative

June 28, 2009 by  | Leave a Comment Filed under: Branding 

Naming a business is more than just a title or description of your business, it is the initial representation of what you produce/supply/offer. So, with this in mind, you’ll want to name your business something memorable / catchy / funny / unusual. What are your options when naming a (read on...)