The Law of Contrast

March 31, 2009 by  | Leave a Comment Filed under: Sales 

– The Law of Contrast is the oldest salesman trick in the book. Salespeople use this law so much…because IT WORKS! – Lets pretend that you are down at the car dealership. You told the car salesman what type of car you are interested in buying. He tells you that he has three cars (read on...)