Business, Product, Service, and Self Promotion

May 16, 2012 by  | Leave a Comment Filed under: Advertising 

“Build a better mousetrap and the world will beat a path to your door” (attributed to Ralph Waldo Emerson, although he probably didn’t say it in that way). That’s not necessarily true. In fact, it’s not likely true. At least not for a long time. A look at the records (read on...)

Saying It All In Thirty Seconds – Television Commercial Writing

February 4, 2012 by  | Leave a Comment Filed under: Advertising 

For children of the 80s, one of the most memorable brands of toys was Micro Machines – tiny cars that were a smash hit simply because they were way smaller that Hot Wheels or Matchbox cars. Not coincidentally, one of the most memorable series of commercials at that time were those with a (read on...)

Advertising on 4 Wheels

December 23, 2011 by  | Leave a Comment Filed under: Marketing 

As jobs are scarce and the New Economy tightens its noose around the necks of small business owners, it is fiscally prudent to cut costs and trim overhead. The natural inclination may be to cut the advertising budget as it is one of the largest overhead line items and may seem to have little (read on...)

A Quick Look at Modern Advertising

November 17, 2011 by  | Leave a Comment Filed under: Advertising 

Having something that you feel passionate about is exciting and deserves a forum where the appropriate candidates can acknowledge its presence. Exploring the various vehicles utilized to get a call to action message about your business’ products or services in front the right people fosters (read on...)

How To Increase Your Small Business Sales

August 31, 2011 by  | Leave a Comment Filed under: Sales 

First of all, always make sure that you are treating your existing customers with a great deal of respect. If they are loyal to you, reward this with bonuses and special discounts. Because of these special deals, they will be much more likely to stick with you into the future, as well as (read on...)

Growing A Business With Advertising: A Step By Step Guide to Marketing Products or Services

July 9, 2011 by  | Leave a Comment Filed under: Advertising 

The purpose of advertising is to make money. Yet, if done improperly, it’s actually possible to lose money with an ineffective ad promotion. That’s why it’s important to study the target market before developing an ad campaign. People want to buy, but they don’t want to be (read on...)

Benefits Of Online Marketing

June 17, 2011 by  | Leave a Comment Filed under: Marketing 

Online marketing attracts a large number of customers. The internet brings people closer to products and services for offer no matter their geographical locations. This has helped a lot in terms of increasing the customer base of businesses and organizations and the revenues, as well. The (read on...)

Advertising 101: Different Ways to Advertise

June 16, 2011 by  | Leave a Comment Filed under: Advertising 

With the constant growth of the technologies around us, the options available for a business to expand its horizons and promote growth for its client base are simply limitless. There are different campaigns a business owner can take part in to bring success closer. More so, businesses can always (read on...)

Media Choices for Advertising

May 14, 2011 by  | Leave a Comment Filed under: Advertising 

Here is a look at different types of media, both new and old: Outdoor Media The traditional outdoor media advertising for a business is billboards by the side of the road. People have also put large signs or murals on the sides of large buildings in cities. A new form of outdoor media is to put (read on...)

Advertising Will Soon Be Watching You

May 11, 2011 by  | Leave a Comment Filed under: Advertising 

Advertising is making known something that you want to sell or promote. It is a form of communication intended to induce greater consumption, sales, usage or attendance by generating interest towards a particular product, service, idea or event. This is accomplished through bringing what you are (read on...)