How to Find the Perfect Logo for Your Business

July 10, 2012 by  | Leave a Comment Filed under: Branding 

Assess your business nicheThe most important consideration to make when creating a logo for your business is to know your industry. For example, if you are a painter and decorator, then most of the designs for your industry will probably include some sort of practical graphic design, such as a (read on...)



A Customer’s Perception – Your Brand

July 10, 2012 by  | Leave a Comment Filed under: Branding 

What’s the “Breakfast of Champions”? Which cereal comes in a bright yellow box? Which company is associated with “Just Do It”? Cocoa Puffs cereal is aimed at what type of customer? Which car claims to be “the ultimate driving machine”? Which company is (read on...)

Pinterest and Your Small Business Service Brand

July 10, 2012 by  | Leave a Comment Filed under: Branding 

Pinterest is fast becoming one of the most popular social networking sites in the world. More and more brands are using it to effectively promote their products or services within the site. As a small business service brand, would it be worthwhile for you to sign up on Pinterest? Well, it (read on...)

Online Branding – Is It Like Marking Your Cattle or Leaving Your Footprint Behind?

July 10, 2012 by  | Leave a Comment Filed under: Branding 

If we’re walking along the beach, leaving our footprints in the sand, it might be just moments before the tide would wash our tracks away forever. On the other hand, if you and I are covered-in-dirt-and-sweat ranchers branding our cattle, the mark isn’t going away anytime soon. Now, (read on...)

Managing Your Managers

July 10, 2012 by  | Leave a Comment Filed under: Management 

If you think managing is tough… managing a pool of managers takes that struggle to another level. But, there is one major thing managers of managers have working to their advantage: empathy. If one hasn’t been a manager, it’s easy to assume a lot of things about that role and (read on...)

A General Guide on a Balanced Scorecard

July 10, 2012 by  | Leave a Comment Filed under: Management 

Today, in order to succeed in any business it is imperative to have a strategy, no matter how big or small your company is. Strategic vision is what protects companies from financial disasters. Well, to be honest nothing protects business from a recession. However, if company top managers expect (read on...)

Fraud Awareness Programs: Employee Training to Combat Fraud

July 10, 2012 by  | Leave a Comment Filed under: Management 

The financial scandals at the turn of the 21st century eroded investor confidence and public trust. In response, Congress passed the Sarbanes-Oxley Act (SOX) in 2002. Nevertheless fraud and corruption continue to exist and the extent of white-collar crime is startling. The 2012 Report to the (read on...)

Leadership Coaching: Clarity Of Roles Prevents Team Failure

July 10, 2012 by  | Leave a Comment Filed under: Management 

Clarity Of Roles And Responsibilities What is your role in your organization? It is crucial that you know, as well as everyone else within the scope of your business. As a leader, you have to be clear about your role. What about your employees? Do they know where they fit in the organization and (read on...)

How to Effectively Influence Employees and Increase Productivity

July 10, 2012 by  | Leave a Comment Filed under: Management 

Motivating employees is not an easy task. Getting people to do what you need them to do can be challenging. Having your subordinates commit to a task is hard especially if they aren’t motivated to genuinely believe in your company’s goals or fully understand the reason to give more (read on...)

It Takes Leadership To Make Your Business Successful

July 10, 2012 by  | Leave a Comment Filed under: Management 

Cutting edge technologies, a great vision and best practices alone can’t make your business successful. Your organization must also be passionate about your vision of being extraordinary in your market place. This passion is best uncovered in your organization through good Leadership. If (read on...)

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