Information to Include in Your Business Cards Before Handing It Over to Someone

June 26, 2012 by  Filed under: Branding 

Don’t ever under-estimate the real power of business cards. They are still one of those important marketing techniques including Banner Marketing, Brand advertisement, Internet Marketing and other marketing campaigns.

No doubt the internet marketing is getting a lot popular now a days but what would you do if you meet someone on the road and you feel giving them your business information can prove a boon to your business. This is the situation where Business cards shows their actual power. You can hand over you biz cards anywhere to anyone you feel worthy of.

But not every business card can have the potential to act in really beneficial manner. The information to be printed on these Cards drives successful business marketing campaign. If your biz card is not properly designed with proper information to let your client connect with you then its of no use at all.

I have collaborated a list of data needed to be included to make your card a perfect and professional one to impress your perspective client and help in connecting them easily to you:

  1. Layout: Layout is highly crucial factor. Horizontal Layout is considered the best one as it provides easy readability. However you can also take a combination of vertical and horizontal according to the layout of information you want to place.
  2. Contact Name: Name of contact person should be there at the top of the card. It will give the user clarity of the person to whom he’s going to contact.
  3. Contact Information: Most of people use to connect to a business representative via Email id of Phone number. So don’t ever forget to mention both of these contact information on your biz cards as it is going to prove the most effcetive information on your card.
  4. Business Logo: Do include your business logo on your biz card as its will really help in marketing you bard identity as well and would help people to remember you as a brand also.
  5. Size: Don’t design very large or very small cards. Keep the size nominal as large cards would be difficult to handle for everyone and extra small ones won’t be able to read efficiently. If you are going to design your own card using some professional business card designing software then you can take look at the template cards’ sizes there and can choose some moderated one.
  6. Business Website & Social Accounts: People often like to do a bit research about the organization they are looking to work with so don’t ever forget to add your business website address on your card. Also add your social accounts like Facebook/Twitter/LinkedIn on the card. It can help you get a lot users who are social media freaks.
  7. Neat & Clean Design : A design full of graphics & text would look kind of fishy and unprofessional. You must print only important information on front side of card and if you want to put some important business image then you can put it on the back-side of the card.

So its time to review your card as a user and see where you are lacking. Take advantage of these tips and Make your cards the perfect one to impress everyone you hand over your biz card to. Have happy business card designing!!!

Edgar Paul is a developer and designer associated with business card development and have written many articles about Biz Card Software and efficiency of business cards designed by business card software.

Article Source:
http://EzineArticles.com/?expert=Edgar_Paul

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