How to Design Creative Business Cards That Bring in New Customers

May 16, 2012 by  Filed under: Advertising 

Most people don’t spend enough time thinking about their business card. The majority just put their company and contact information on it. Here are a few tips that will help you design an effective card that will make you money and bring in new leads.

Spend time thinking about the design. You will probably hand out more cards than brochures so take some time and get it right.

Don’t waste the back side of your card. You can put a compelling offer on the back side that makes people want to do business with you. Spend time thinking about why people want to buy from you and what services your offer. Now condense that down so it fits on the back. You will probably have to spend some time on this, but the effort will be rewarded with new customers and revenue.

Think about the design. Who says your card has to be two sided with square edges. Most people don’t file business cards so the only limiting element to consider is if you can carry it around. There are many options: square, die cut, or folded card.

Consider a three dimensional card. The card can be designed so that selected images pop up. Another card that is very unique is an origami style card that looks like a regular business card, but has four panels. It is die cut so that you can fold the card from panel to panel and each panel has different graphics. Memory Cross has created a video that shows how this creative business card works.

Consider your designer. You want someone who is creative and who is up for the challenge of helping you design the most effective card you can get. One great place to check out is 99 Designs. The cost for a business card is only $199. You will submit the information you want on the card and artists will post their designs and you pick the one you like. There are a lot of talented people who can help your design stand out.

Think about the paper. This alone can make a big difference and there are many options: coated board, uncoated cover, recycled, linen or laid finish, smooth or glossy. Your printer or designer can help you select the stock that will work best for you.

Your business cards are a reflection of your company so why not spend some time designing one that really stands out. Creative business cards will help you stand out from the crowd and bring in new customers.

Creative Business Cards by Wall Printing helps customers develop unique and compelling business cards that stand out from the crowd. The specialty card is a four panel interactive card that is die cut to create a never ending loop. This patent pending design captures attention and allows businesses room to create a compelling message that brings in new customers and increases revenue.

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