Creating a Logo Design Contest – The Correct Way

September 30, 2011 by  Filed under: Branding 

“Hey Tony, guess what. I am going to commence a logo design contest now. You comprehend I have been striving to set up a perfect brand identity for my business enterprise and I think the time has appeared now.” Lamar happily told his friend Tony.

“That’s fantastic mate. I am completely happy for you. But, do you recognize how you can launch a profitable contest?” Tony asked.

Lamar was surprised to hear that.

“Start an excellent contest? What do you mean? I’ll just sign up on one of the portals and begin a logo design contest. It’s that easy.” Lamar replied.

“No Lamar, it doesn’t do the job like that. There are many things you have to recognize. Let me share them with you.” Tony replied and then told him what needs to be done.

So, what did Tony tell his friend? How can you too start a successful logo design competition? Well, let me assist you here:

Give Crystal Clear Details:

When you kick off a competition, you want to entice as many participants as you possibly can. Well, it can occur only if you provide clear information about your logo. If there is anything vague in your data, then participants will think twice to take part in your endeavor. As a result, it is essential that you list your requirements nicely and the right way.

Make certain that Your Prize Money is Desirable:

Designers exist to strive to compete and help make money. They wouldn’t want to participate in a competition where they will get a very low income. Thus, you must make sure that your prize money is eye-catching. It will catch the attention of lots of people to get involved.

Help make Your Logo Design Contest ‘Featured’:

If your contest is not showcased, then the chances are that some designers will think twice to partake. Well, the factor is that when a competition is included, someone will really win and the project manager will not be able to withdraw. This practice will show that you are truly serious about your logo and you want really serious people to be involved.

Keep in contact with Designers:

Since you begin to attain different concepts, make certain that you keep in contact with the creators by providing your valuable feedback. If you go away completely after launching, then the participants will disappear completely likewise. Therefore, make sure you stay in touch with them.

Have the Final Files:

After you like and finalize a logo, you will be able to demand the final files. Make sure you receive several extensions, in order that you will be able to utilize your logo design without deteriorating its original style.

Aston Atkin is project manager of a leading Logo Design Contests company. He likes to write on brand identity and graphic designing.

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