Roll Up Banner Stands and Their Advantages

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

In today’s age of internet marketing, banners and posters might seem a little outdated. But you will be surprised to know the amount of publicity these traditional marketing tools generate. Among them, roll up banner stands are probably one of the more convenient and easy modes of (read on...)



The 7 Ps of Marketing: What Are They and Why Are They Important?

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

In the marketing world, there is plenty of theory and “how to” books to follow. However, the “seven P’s of marketing” are the key principles that guide our work. These seven aspects – product, price, place, promotion, people, processes, and physical evidence (read on...)

Small Business Marketing Tips From A Tiny Tube Of Mascara

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

I recently purchased a trial size of a more expensive mascara than I usually buy. Why? I can tell you it was NOT because I saw a glossy, splashy ad in a magazine nor a giant billboard. No Kardashian gal promoted it on TV. In fact I had never heard of it before. I had only to lay eyes on this (read on...)

Your Computer Is Not Safe Without a Firewall

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

Everyone who surfs the internet should have a firewall installed on their computer. Without it you are basically telling all hackers to come and invade your personal space and take all of your personal documents. Exactly what is a firewall? Think of it as a form of protection between your (read on...)

Inside The Mind of Your Customer

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

Customers are the cornerstone of any company. They are the ones who can promote your company and continue to provide business. They buy your products, and recommend them to others. Without your customers, where would your company be? A large part of interacting with your customers involves (read on...)

How to Write Effective Team Bios

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

Team biographies are a standard part of most company websites, and they deserve to be treated with the same amount of thought and careful consideration as the rest of your website. Company websites are designed to inform, compel, and ultimately sell products and services to customers. In doing (read on...)

12 Steps To Marketing Your New Business On A Tight Budget

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

Starting a new business is a bold and exciting process! It takes a lot of courage to jump out on one’s own. Sometimes your hand is forced by a corporate layoff and difficulty finding another job. Sometimes you are pursuing a dream. And sometimes you get mad working for someone else and just (read on...)

How Branding Can Help You Get More Clients

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

Larger corporations build their fortunes by investing heavily in their branding. Branding encompasses meaning, experience, emotion and image together in a way which resonates with potential clients. The power of branding is so huge that it has the ability to create a movement and establish a base (read on...)

Why You MUST Offer Premium Level Services In Your Coaching Or Consulting Business

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

Here’s something to ponder – in any business, you’ll have approximately 20% of your clients who are looking for something ‘more’ and are actively seeking out a higher-priced offering or a premium level service… But the truth is, very few entrepreneurs recognize (read on...)

Carry Those Promotional Mugs Whilst Travelling

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

Many people travel from one spot to some other not always for entertainment or happiness; several take a trip for job reasons, family matters, and so forth. Though of course, most of the time, journeying is associated with memorable moments, diverse encounters, interesting gatherings, as well as (read on...)

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