How Important Is Demographics for Your Business?

July 4, 2012 by  | Leave a Comment Filed under: Marketing 

You probably hear about the word often, but do you know what “demographics” means? Demographics are the statistical component of marketing that is used to identify population segments through specific traits and characteristics. They make targeted approaches to these various (read on...)



Why Your Business Can’t Afford A Cheap Website

July 4, 2012 by  | Leave a Comment Filed under: Marketing 

How valuable is the design of your website? How much would you be willing to pay to create an enviable first impression? Your site is a virtual representation of what your business is about, regardless whether it exists physically or not. Thousands of Australians are doing business online (read on...)

Creating A Brand Your Customers Trust

July 4, 2012 by  | Leave a Comment Filed under: Marketing 

If you want customers to purchase products or services from you, then it’s important to make them feel assured that they’re dealing with a credible business. This is especially true of an online business – since your customers are giving out their their credit card number and (read on...)

If You Have A Business, NOTHING Works Better Than Texting

July 4, 2012 by  | Leave a Comment Filed under: Marketing 

When it comes to using texting (or SMS), there is a BIG difference between text messaging in the UK and Ireland and the system used in USA and Canada. In the UK and Ireland messages are not restricted to 160 characters and consequently promotional messages can have a real impact instead of being (read on...)

Customer Loyalty As Sales Success Factor

July 4, 2012 by  | Leave a Comment Filed under: Marketing 

Profitable customer loyalty is usually a key in Business to Business (B2B) markets – more than ever in economically demanding times. In the search for resourceful marketing strategies for sales and customer retention, online channels continue to gain momentum. Leading these is email (read on...)

People Often Enter Sweepstakes for Fun

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

Sweepstakes and their terms and conditions have changed with time. The traditional sweepstake competition has been successfully replaced by the online sweepstakes making it within the reach of maximum population. Sweepstakes are used on a large scale for product and brand promotion and hence, (read on...)

How To Use Your Trade Show Exhibit To Meet Critical Business Decision Makers

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

When working at a trade show exhibit during an industry convention, most business leaders operate with one primary function in mind: enticing as many visitors as possible to check out their trade show displays and bannerstands throughout the event duration. Based on this premise, company (read on...)

Article Promotion Strategies

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

You want information about getting the most out of your content promotion projects in an obvious and easy to understand and use framework. If this is the case, this content will be valuable for you. We will existing some of the most important guidelines and suggestions in a way that you can (read on...)

Think Your Business Can’t Afford Trade Show Exhibits? The Answer May Just Surprise You

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

It’s no secret that, in order to make money, businesses in every industry need to spend money. This is especially true when it comes to marketing a company’s services and wares. No matter what industry vertical your organization is operating under, you need a successful marketing (read on...)

Consider Size And Impact When Designing Your Display For A Trade Show

July 3, 2012 by  | Leave a Comment Filed under: Marketing 

If your business is considering participating in marketing conventions, then you already have a firm grasp on the many benefits this promotional medium offers. Regardless of industry and company size, setting up a trade show exhibit at an industry event instantly levels the playing field between (read on...)

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