Print Marketing Techniques

July 10, 2012 by  | Leave a Comment Filed under: Marketing 

No matter how much the online marketing techniques have advanced and become popular, offline printing is still an essential marketing aspect in today’s business world. Print marketing is the groundwork for every marketing campaign. With the several tutorials, tips and techniques on print (read on...)



Keeping Your Business’s Expansion Steady

July 10, 2012 by  | Leave a Comment Filed under: Marketing 

Building a successful business is a challenging ordeal all the way through – some people might tell you that it’s difficult to get started, others will assure you that the real challenge starts once you’ve really hit it big, but the truth is that the whole procedure is riddled (read on...)

Lead Generation Companies – Two Different Kinds Of Third Party Involvement

July 10, 2012 by  | Leave a Comment Filed under: Marketing 

A common criticism levied against the recent decision to uphold the American health care reform is that it goes to show how the government is interfering with people’s lives. In this case, the interference comes in the form of forcing business owners to provide health care insurance to (read on...)

Hoping For A Successful Event? Use These Trade Show Exhibit Tips

July 10, 2012 by  | Leave a Comment Filed under: Marketing 

Whether you’re an old trade show pro or you’re thinking of attending your very first one, there are a lot of things that could go wrong. Anticipating potential problems before they start can help you avoid some of the most common pitfalls associated with displays and marketing events. (read on...)

Marketing – How to Track Conversions By Telephone

July 10, 2012 by  | Leave a Comment Filed under: Marketing 

Conversion tracking is the process by which you can associate conversions (the completion of a certain action) with specific visitors that arrive at your website. In a general sense, conversion tracking also applies to offline media as well, but for our purposes in this article we will only look (read on...)

Planning To Take A Trade Show Exhibit To Your First Event? Don’t Forget These Tips

July 10, 2012 by  | Leave a Comment Filed under: Marketing 

If you’re taking your first trade show exhibit to an event, there are plenty of things to consider. There’s creating the booth itself, packaging it up and shipping it to the event, designing promotional materials, making travel arrangements, perfecting your sales pitch and more. If (read on...)

What Is Litho Printing?

July 10, 2012 by  | Leave a Comment Filed under: Marketing 

Litho printing, also referred to as lithography or planography is a type of printing that works on the basic concept that water and oil are immiscible liquids. Here, the areas of image and non-image are on a single surface unlike in the case of intaglio and relief printing where they are on (read on...)

Everything You Need to Know About Business Card Printing

July 10, 2012 by  | Leave a Comment Filed under: Marketing 

There are literally hundreds of choices when it comes to designing and printing business cards. Many print shops have in-house typesetters. However, many people prefer to have the assistance of an experienced graphic designer when developing what is essentially a business person’s most (read on...)

Important Ways To Keep Your Staff At Their Best While Manning Your Business Trade Show Stand

July 10, 2012 by  | Leave a Comment Filed under: Marketing 

Every veteran convention participant recognizes that, when it comes to successfully working the trade show display circuit, there are two critical components that come into play. What’s the first factor to consider when striving to achieve a positive return on investment? Unquestionably, (read on...)

Advertising Your Auto Repair Shop to Increase Car Counts? Here’s Why Your Ads Don’t Work!

July 10, 2012 by  | Leave a Comment Filed under: Marketing 

I hear it all the time. Service shop owners recounting the money they spend on running ads or doing ‘val-paks’ or flyers and then just sit and wonder if their ad even got seen. They wonder about that because the typical response is NOTHING. That’s right. If you run ads and (read on...)

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