Five Hot Promotional Trends for 2012

June 30, 2012 by  | Leave a Comment Filed under: Advertising 

Now that the year is half over, we have a good sense of the products that have really left an impression this year in the promotional world, and can rank the top 5 trends of the year. These top trends prove that you can get you message out in a trendy and fun way, regardless of your budget, and (read on...)



Pointers on Direct Mail Advertising

June 30, 2012 by  | Leave a Comment Filed under: Advertising 

Direct mail advertising benefits businesses, as this can build brand awareness and yield profits. The following pointers are basics you should look closely at. What is Direct Mail? Direct mail advertising is a marketing procedure involving written literature mailed to target customers. These (read on...)

How Internet Marketers Can Use Split Testing to Greatly Improve Their Results

June 30, 2012 by  | Leave a Comment Filed under: Advertising 

Split testing is probably the single most important concept in all of marketing. At its core, this is a very, very simple concept. And perhaps that is the very reason more modern marketers don’t take advantage of it. It’s just too easy. It’s also not sexy. It has nothing to do (read on...)

One Significant Business Guideline: Don’t Neglect Market Endorsement

June 30, 2012 by  | Leave a Comment Filed under: Advertising 

One important element of business that highlights the several products and services that firms can offer to the public is advertising. Simply put, the more successful the efficiency of an advertising campaign is, the more consumers it will draw. advertising plays a significant role in a (read on...)

Where to Keep Your Business Cards

June 30, 2012 by  | Leave a Comment Filed under: Advertising 

In business, it is quite common to get in touch with people, and many of them become your potential clients or customers. But you have to introduce yourself first to them before they can recognize you as a business owner. You may have the best brand or services in the world, but without getting (read on...)

Tailor-Made Exhibition Stands for Furthering Business Growth and Development

June 30, 2012 by  | Leave a Comment Filed under: Advertising 

Continuous and ever-growing competition in the business sphere demands constant evolution and mutation of promotional and advertising schemes. Planned product promotion reaps increased sales and revenue. Intelligent usage of exhibition stands begets prolific results in both short and long terms. (read on...)

Make Explainer Videos Your General Way of Advertising Your Products

June 30, 2012 by  | Leave a Comment Filed under: Advertising 

Explainer videos, with its bundle of benefits, have really set the online marketing scene on fire. According to ReelSeo, “E-commerce sites that use product videos sell up to 45% more.” This shows that demand for videos is set to rise even further. An Explainer video makes the best (read on...)

Brand Building With Promotional Items

June 30, 2012 by  | Leave a Comment Filed under: Advertising 

Some businesses are happy with less visibility. All they focus is to the core of substantial profit margin that keeps the show on. However, most business enterprises are keen on spreading their name and familiarity in the market to create as many followers for their brand. There are number of (read on...)

Your Icon Brand Identity (Part 1)

June 30, 2012 by  | Leave a Comment Filed under: Branding 

Over the next week I will discuss icon Brand image projection in four parts starting with Your icon brand identity. I chose this topic because I believe that you cannot authentically project what you do not posses. Even if you do not physically have £10,000,000 you must strongly believe in your (read on...)

IT Branding: Why IT Needs a New PR Campaign

June 30, 2012 by  | Leave a Comment Filed under: Branding 

IT as a road block to business success Let’s face it, IT departments have been notorious over the years for squashing the dreams and aspirations of folks in the rest of the organization. So much so that many operations people think they hear the response “No” from IT almost as (read on...)

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