Branded Printed Pens – The Ideal Corporate Gift?

April 1, 2010 by  | Leave a Comment Filed under: Branding 

Printed Pens as Corporate gifts are given for a variety of reasons. They are used to promote the company name and to market the company image, to celebrate special occasions, during the holiday seasons, on Religious Holy Days, and are often used to show appreciation for business relationships (read on...)



A5 Diaries – The Ultimate Corporate Gift

April 1, 2010 by  | Leave a Comment Filed under: Branding 

In this highly competitive environment and tough marketplace what are you doing to differentiate yourself from your competition. In an age when hi-tech gadgets have created a low-touch business environment, and where people still make buying decisions based upon relationships, the question then (read on...)

Brand Management – Four Options For Focusing Your Newsletter

April 1, 2010 by  | Leave a Comment Filed under: Branding 

Recently, our blog took a look at the basics of newsletter writing. We covered some material that we’ve stressed time and time again: make sure the content is well written, pay attention to presentation, and tie it into the brand without going by rote. This is part of our message that (read on...)

Why Must I Brand My Business?

April 1, 2010 by  | Leave a Comment Filed under: Branding 

Have you ever wondered why your business is not growing at the rate you expect? Have you ever wondered why someone else’s business is doing better than yours? Why it seems that you are just not getting it? As frustrating as this can be to you, you perhaps only have yourself to blame! Ask (read on...)

Get the Brand Recognition at Cost-Effective Prices

April 1, 2010 by  | Leave a Comment Filed under: Branding 

Presenting promotional gifts to employees, business partners and customers is all about increasing the popularity of business and adding more money in the company revenue. When it comes to selecting advertising gifts, companies have myriad of option available like clothing items, modern (read on...)

Promotional T-Shirts Give an Innovative Approach to Advertising

April 1, 2010 by  | Leave a Comment Filed under: Branding 

Through the hard work and efforts as well as by catering to their customers’ demand with quality and quantity, businesses and organisations earn a lot like name, fame and money. However, for this they have to spend a good amount of money and time over various marketing strategies. Among (read on...)

Sales Promotion – A Sure Way of Increasing Consumers Brand Loyalty

April 1, 2010 by  | Leave a Comment Filed under: Branding 

So, what about sales promotion? Well let’s have the basics first in order to get to know how it comes about. In the present world we have consumer oriented markets. They are consumer oriented because is the consumer who has a say. Consumers are always right regarding what they want. So, you (read on...)

Why Does My Company Need a Strong Brand?

April 1, 2010 by  | Leave a Comment Filed under: Branding 

This is not the first time I have compared a company to a car. But I was watching a very captivating online video of the Mercedes SLS AMG and the thought struck me again. The operations of your business are like the inner workings of an automobile. How smoothly each part operates, how precisely (read on...)

Leveraging a Brand Asset Or Forfeiting Brand Equity?

April 1, 2010 by  | Leave a Comment Filed under: Branding 

What to do when faced with declining sales. Sales in the “refreshment beverage” category are falling. The segment includes colas, energy and sports drinks, juices and bottled water. In 2009, for the second year in a row, sales were down. Down 3.1 percent according to a survey by (read on...)

How Necessary is a Logo For Every Business?

April 1, 2010 by  | Leave a Comment Filed under: Branding 

The modern organizations not only concentrate on the manufacture of their goods but also the promotion of their organizations to boost their sales. A logo is used as one of the branding elements. It is used by the marketers to promote the brand image of their corporation. One can use a trademark (read on...)

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