Promotional Wristbands Are Trendy Custom Promotional Items

November 30, 2009 by  | Leave a Comment Filed under: Marketing 

Promotional wristbands became fashionable after Lance Armstrong started selling them to promote the cause of cancer. Teenagers especially found this fashion accessory very appealing because it spoke of their affiliation to a certain cause. Nowadays many business organizations use these items to (read on...)



A Look at Micro-Branding – A Book Review

November 30, 2009 by  | Leave a Comment Filed under: Branding 

We all know what a good corporate brand is, after all we all heard of Starbucks coffee, Nike shoes, and Pepsi. Still, even if you run a small business you can also have a very strong brand, let’s go ahead and call that; micro-Branding. That is to say your brand is very strong in your local (read on...)

Responsibilities of Suppliers After Their Tender is Declared Un-Successful

November 30, 2009 by  | Leave a Comment Filed under: Management 

Preparing for the debriefing meeting Prepare carefully for the debriefing by reviewing you tender against the scope of work, the evaluation criteria stated in the tender documentation and the winning price. Take notes during the debriefing and seek immediate clarification on matters you do not (read on...)

Promotional Lanyards Will Put Your Company Name in to the Eye Line of People

November 30, 2009 by  | Leave a Comment Filed under: Marketing 

Lanyards are a simple yet very useful item that can be used to promote a business. The entire objective of a promotional campaign is to make your company name, logo or message visible to as many people as possible. Corporate gift items like promotional lanyards do this very well. These simple (read on...)

Get Positive Feedbacks on eBay to Attract More Customers

November 30, 2009 by  | Leave a Comment Filed under: Sales 

How many times have you wondered why other sellers have more visitors and clients on their eBay account than you do? If you think it is all about luck you are so wrong! If you want to have more customers you have to attract them with something. There are a lot of scams all over the internet. This (read on...)

What to Do If Your Tender is Unsuccessful

November 30, 2009 by  | Leave a Comment Filed under: Management 

Post tender Briefing Whether your firm is unsuccessful or not, it should seek a debrief, either received in writing or in person. Please remember, it is just as important for the winning firm to know precisely why it won the contact as it is for the unselected firm. It could be that the winning (read on...)

Is There a Purpose For Specials Or Limited Time Offers?

November 30, 2009 by  | Leave a Comment Filed under: Advertising 

The question comes up quite often; does a sale or special offer devalue or heighten awareness of your product? There is often a misconception in reason of how this is answered that is generally not taken into account. There are times when there no other reasons to consider and taken at face value (read on...)

Six Tips That Can Help Your Business Stand Out From the Competition!

November 30, 2009 by  | Leave a Comment Filed under: Branding 

Every business needs to have an identity that their core customers can relate to and that is the main reason for a professional looking logo with a decent tag line. A logo can attract customers or can chase them away so you have to think carefully before deciding on which way to go when choosing (read on...)

Aerial Advertising Campaigns – Very Affordable For the Budget Conscious

November 28, 2009 by  | Leave a Comment Filed under: Advertising 

In an age of high-speed internet, online marketing and other advertising media, one might ask what the relevance of airplane advertising is. But truth be told, it is still the most cost-effective form of advertising. Online ads maybe appealing but the hidden costs are more than in any other form (read on...)

Six Sigma Teams – Setting Up and Managing Your Crew

November 28, 2009 by  | Leave a Comment Filed under: Management 

A Six Sigma team will generally consist of six groups of people: a sponsor, a champion, master black belts, black belts, green belts, and yellow belts. Within the project, each of these people or groups of people has a specific role or job duty that they must perform based on their level of (read on...)

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