Attract Top Real Estate Agents For Your Realtor Mentor Mastermind Program

August 21, 2009 by  | Leave a Comment Filed under: Marketing 

First, take a closer look at the agents currently in your standard Realtor mentor program. Do you know their income, experience level and chosen specialties? The best of the best have made a “habit out of learning” there’s a chance you have some hiding among your ranks already. (read on...)



Branding and Websites

August 21, 2009 by  | Leave a Comment Filed under: Branding 

A problem with many web sites has always been that they are concerned with products and not with brands. People have come to expect comprehensive product information, but such materials should be integrated into web sites as thoroughly and unassumingly as possible. Anyone can build a web site (read on...)

Moving Past Willie Loman

August 21, 2009 by  | Leave a Comment Filed under: Sales 

What do these men have in common: Lee Iacocca, Ronald Reagan, Bill Clinton, Bill Gates, and Michael Dell? According to a recent survey of sales professionals, these are the greatest salespeople of our time. Their very selection reinforces the concept that each of us must sell to survive. Whether (read on...)

Manager’s Minute – The ART of Delegation

August 20, 2009 by  | Leave a Comment Filed under: Management 

When you’ve only got a minute for management you haven’t got a minute to waste. As a manager your main function is to get things done, and to get things done you have to get other people to do them, and to get other people to do them you have to get them to understand what needs to be (read on...)

Choosing the Right Promotional Items

August 20, 2009 by  | Leave a Comment Filed under: Advertising 

If you are thinking about getting some promotional items to help promote your company, then there are some things you need to know. Not all promotional products will give you the same results. Some items will increase the number of customers that come knocking on your door while other items are (read on...)

Overcoming Objections – Are You Accidentally Creating Objections?

August 20, 2009 by  | Leave a Comment Filed under: Sales 

Are you causing the objections you get from customers? Are objections caused by your sales presentation itself? In many cases, we do actually make objections happen. And that means we may lose sales we should be getting. We all spend more time overcoming objections than we have to. One of the (read on...)

Deloitte Study Suggests Social Media Policy a Must Have

August 20, 2009 by  | Leave a Comment Filed under: Branding 

According to Deloitte’s recently released 2009 Ethics & Workplace Survey, 74 percent of those surveyed believe it is easy to damage a brand’s reputation via sites such as Facebook, Twitter and YouTube. Why wasn’t the result 100%? Without a social media policy and strategy (read on...)

Marketing Observations From the Hospital Bed

August 20, 2009 by  | Leave a Comment Filed under: Marketing 

I suddenly ended up in the hospital a few weeks ago, dealing with a severe bout of pneumonia. I’ll spare you most of the details, but it basically all started with the trip to the Howard County General Hospital ER in Columbia, MD on a Saturday night after having a severe reaction to (read on...)

Promotional Jute and Cotton Bags – A Promotional Item Worth Considering For Your Next Exhibition

August 19, 2009 by  | Leave a Comment Filed under: Advertising 

Promotional shopping bags are not only used for shopping. These days, they are a very popular gift at exhibitions and trade shows to carry all of the brochures and gifts exhibition visitors pick up. In the old days, a lot companies would hand out strong plastic bags on their stands as gifts. Many (read on...)

Leaders Polish Employees and Let Them Shine

August 19, 2009 by  | Leave a Comment Filed under: Management 

Every employee desires a manager who uplifts and leads by praise, sincere affirmation, and the potential for advancement. Do you polish your employees and make them shine in front of others? Unfortunately, most management people fail to provide this type of leadership for two reasons; fear of (read on...)

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