Navigate the Messaging Minefield

July 29, 2009 by  | Leave a Comment Filed under: Marketing 

Ever been here? … marketing stakeholders disrupted and disconnected from what should be a common messaging platform… having to navigate how to support one product launch in the context of another… or worse? It should be simple, straightforward, but often isn’t. Case in (read on...)



Marketing Translation is Not Child’s Play

July 29, 2009 by  | Leave a Comment Filed under: Marketing 

Marketing translations are required by companies that are seeking to enter foreign markets. Like say, an American company wants to sell its products in China. It would require translating a variety of documents, from business and legal ones to marketing and publicity materials, to ensure that the (read on...)

Printed Lanyards

July 29, 2009 by  | Leave a Comment Filed under: Marketing 

Not all advertising tools have to be like billboards to be effective. Recent changes in the marketing and advertising trend has led advertisers to set their eyes on much smaller spaces that give them cost-effective and maximized benefits. Among these newer promotional tools are the printed (read on...)

So I Got Mad and Threw it Away!

July 29, 2009 by  | Leave a Comment Filed under: Marketing 

I was flipping through my magazine pile to quickly decided which ones I absolutely needed to save when I spotted a magazine that had a very intriguing headline right on the cover. The topic fit perfectly with a project we are currently working on, and I thought it would be a good idea to give a (read on...)

Small Business Marketing Tip – How to Guarantee Satisfaction With Your Marketing

July 29, 2009 by  | Leave a Comment Filed under: Marketing 

Are people satisfied and getting what you promised in your marketing? What did you say and who are you doing this for? I’m not talking about having legal disclaimers on everything that has your company name on it. You may have your Privacy Policy listed on your website and you should know (read on...)

What Makes a Good Marketer?

July 29, 2009 by  | Leave a Comment Filed under: Marketing 

There are many marketing firms in Los Angeles that claim they are the ‘best in the business.’ However, it seems that the only thing they are good at is making false promises and siphoning whatever cash they can get out of their customers. However, there are professional marketing (read on...)

Promotional Stubby Coolers

July 29, 2009 by  | Leave a Comment Filed under: Marketing 

Promotional stubby coolers are cool, guaranteed effective promotional items because of their popularity and functionality. Their main function is to keep your drinks cool. They also protect your hands from chilling when you are holding those cold drinks. It is a perfect marketing strategy to (read on...)

What Are the Cost Advantages of Wristbands?

July 29, 2009 by  | Leave a Comment Filed under: Marketing 

From many various promotional products available on our market nowadays, promotional wristbands have many advantages and low cost seems to be the one that stands out. Especially in the situation when the market is not very strong and costs are cut on every corner, it is vital to invest your (read on...)

Imprinted Pocket & Desk Calculators Are a Great Way to Get Your Message in Front of Your Customers

July 29, 2009 by  | Leave a Comment Filed under: Marketing 

Promotional calculators have always been one of the most popular promotional gifts on the market. Almost every desk cubical has a calculator on the desktop. If you are looking for ways to promote your company, organisation or school, you may want to consider a printed or engraved calculator to do (read on...)

New Trend in Prizing – The Prize Bundles

July 29, 2009 by  | Leave a Comment Filed under: Marketing 

Everyone seems to know the Channel Five ‘Gadget Show’ competition, and lately we’ve noticed a spike in the number of clients looking to replicate it. As you can imagine, there’s a number of boxes to be ticked if this type of prize offering is going to work for you. (read on...)

Page 4 of 148« First...23456...Last »