Harmony Or Rhythm in Advertisements

May 29, 2009 by  | Leave a Comment Filed under: Advertising 

The rules of harmony or rhythm do not cease with the form and arrangement of advertising space and matter. After the eye has been directed to the advertisement, it is necessary to use every means possible to hold the attention until the story has been told. Our natures crave rhythm, and when the (read on...)



Get More Done With Less – The Right Employee Makes All the Difference

May 29, 2009 by  | Leave a Comment Filed under: Management 

Face it, today we have to get more done with less. The recession has limited many organizations’ spending and the most significant reduction has affected manpower and headcount. Over the past 9 months, several million employees have lost their jobs – victims of our challenging (read on...)

3 Ways to Improve Your Sales Regardless of What You Sell

May 29, 2009 by  | Leave a Comment Filed under: Sales 

It’s a known fact that most people don’t like selling, and on the flip side most people don’t like being sold to. In line with this, here are three things that can cripple your sales efforts regardless of what it is you are trying to sell. For each point I have outlined how you (read on...)

Risks and Rewards of Changing Your Current Company Logo

May 29, 2009 by  | Leave a Comment Filed under: Branding 

A distinctive logo extensively gives your company a recognizable look. It’s like giving a name and a launching to your brainchild. Generally, it is seen and suggested by top marketing experts that companies should use a logo for at least twenty years and plan for a change after that. If (read on...)

Why, During a Recession, is This the Worst Time For You to Play This Game?

May 29, 2009 by  | Leave a Comment Filed under: Marketing 

I can only hope that you are not one of those managers or owners of a small business who believes you need any and every customer who breathes. Why is that my hope? I’ll tell you. By definition, small businesses have limited resources. How can you expect run the complete marketing gamut (read on...)

Attraction Marketing – What is It, Why Use It, and How?

May 28, 2009 by  | Leave a Comment Filed under: Sales 

In a traditional selling environment, you would come up with endless lists. Friends, family, your butcher, someone you spoke to on the tram last night. You’d go over and over these lists, adding to them, rearranging them. Then came the time to actually call these people, and try to sell (read on...)

If You’ve Ever Dated – Then You Already Know How to Market Your Business – Make a Plan

May 28, 2009 by  | Leave a Comment Filed under: Marketing 

Have you ever been on a really bad date? What made it that way? Was it the person? Was it the place? Maybe it was the lack of planning. A few years ago, I went on a date that did not go well. The date started out with him being late. When he arrived, he asked me what I wanted to do. I figured (read on...)

Uncertain Times Require Leadership Clarity

May 28, 2009 by  | Leave a Comment Filed under: Management 

It seems like the news about the economy keeps getting worse. The most recent news is the instability of the financial markets which has required the government to step in and take over a number of large financial institutions like AIG, Freddie Mac, and Fannie Mae. However, the ongoing bad news (read on...)

Your Personal Brand – The Most Important Asset You Own

May 28, 2009 by  | Leave a Comment Filed under: Branding 

Your number one asset has nothing to do with the home you live in, the car you drive, how much money you make or the friends you have. Your number one asset can also have a great influence on all this and more. This asset is your personal brand and it’s involved with everything you do. The (read on...)

Unique Ways to Advertise Offline

May 28, 2009 by  | Leave a Comment Filed under: Advertising 

Advertising offline can be a great way to build public awareness with regards to your business and website. Here are 10 methods you can experiment with and implement to effectively advertise yourself offline. JOIN PROFESSIONAL GROUPS: Join professional groups relevant to your business field. (read on...)

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