Advertising a Home Business Isn’t a "One Shot Deal" – It Takes Time

April 21, 2009 by  | Leave a Comment Filed under: Advertising 

Let’s consider a typical morning. The sound of an alarm wakes you up; you get up and tuck in your bed that INSTANTLY turns into a couch. You walk to the bathroom and brush you teeth with a tooth brush that promises INSTANT relief to sensitive gums, and tooth paste that will INSTANTLY whiten (read on...)



Registered Agents – Why Your Company Should Use an Independent Registered Agent

April 21, 2009 by  | Leave a Comment Filed under: Management 

Introduction A few years ago, a small oil and gas company in a large city re-located its principal offices to a smaller city in the same state, but forgot to change its registered agent address at the Secretary of State’s office to reflect the move. Later, a third party filed a lawsuit (read on...)

Ticket Conspiracy

April 21, 2009 by  | Leave a Comment Filed under: Sales 

Watching your favorite artist or band performing live is like a dream come true. It’s a one-of-a-kind experience that cannot be expressed in words. As soon as one hears the announcement of an upcoming event/festival or concert, its finally the chance to make that dream come to reality. (read on...)

Do We Need Another Celebrity Fragrance?

April 21, 2009 by  | Leave a Comment Filed under: Marketing 

Do you remember as a child having a coloring book where you were shown a scene, perhaps some mountains with trees, a flowing stream and lake, a forest, etc. and below the picture the caption read: “Hidden in this picture is a little boy in a cart being pulled by a donkey. Can you find (read on...)

Brands Are Like Boy Bands

April 21, 2009 by  | Leave a Comment Filed under: Branding 

I hate boy bands. I think they are manufactured rubbish with no soul, no clear proposition and they all sound and look the same. However, in the short term they sell records but do they have a long term future? Generally no. Why? Because they are so formulaic, they follow a set pattern – (read on...)

Advertise Outdoors With Promotional Umbrellas

April 20, 2009 by  | Leave a Comment Filed under: Advertising 

Promotional advertising has been one of the most effective and successful ways of marketing your product and services. And one promotional product that has always been given out is high-quality promotional umbrella. Umbrellas are popular because of the simple fact that it is a walking billboard (read on...)

How Vulnerable Are Your Customers? (Part Four)

April 20, 2009 by  | Leave a Comment Filed under: Management 

In Part Three of this article series, I described the current situation with how customers are feeling vulnerable during these tough economic times: Now more than ever, your customers are being bombarded by competitive offers and even some of your most loyal customers are actually listening to (read on...)

Taking Retail Execution to the Next Level

April 20, 2009 by  | Leave a Comment Filed under: Sales 

In today’s complex retail environment, bottom-line growth depends on more than product innovation, sophisticated supply chains and analytical marketing. It requires excellence on the front lines – in the stores where, after many months of planning, the critical difference between (read on...)

The Best Strategy to Stand Out in an Exhibition

April 20, 2009 by  | Leave a Comment Filed under: Marketing 

In business, exhibitions are considered one of the best ways to reach out to your audience. Exhibitions are usually set up to target a specific market and it also allows organizations to showcase their product or service. Nevertheless, it is a very competitive event as you are pitted and compared (read on...)

Personal Marketing Secrets – 7 Tips For Developing Your Personal Brand

April 20, 2009 by  | Leave a Comment Filed under: Branding 

Personal marketing is all about visibility. By becoming visible to others, you begin to develop a relationship with them. Here are seven ways you can begin building your personal brand. Google yourself. Understand how many and what type of search results appear for your name in search engines. (read on...)

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