The Basic Phases of Leaflet Marketing
Leaflets are a great way to promote your business quickly and effectively. Leaflet marketing is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place. Leaflet Distribution can be used by individuals, businesses or organizations to: 1. (read on...)
Pinterest and Custom Bottles of Water – The Perfect Marketing Match?
Are hot new social network Pinterest and custom branded bottles of water the perfect marriage of winning offline and online marketing tools for local businesses in 2012? Pinterest Unlike the plethora of other ‘must have’ social networks which have popped up over the last couple of (read on...)
Advertising Your Business – Five Cost-Effective Ways to Do It
If you want to make more money from your business, one vital thing to do is get more people buying from you, and in order to do that you need to know how to advertise your business properly. Creating effective advertising for your small business is one of the best things you can do, and it (read on...)
The Benefits of Digital Printing
If you are looking for an effective way for you to get print services without having to spend a ton of money, you should look into special printing services. Almost every type of flyer, advertisement and invitation is made with digital printing. Since it has become such a popular way to produce (read on...)
Which Are The Most Popular Promotional Products?
Creating product awareness has dominated the marketing industry for many years now. The combination of mass industrialization and information and technology advancement has created a wave of unstoppable marketing. There are no limits to how many people you can target through using the best (read on...)
Money-Making Opportunities With Free Advertising
The costs of advertising these days are quite high, and sometimes beyond the reach of the start-up entrepreneur. For instance, last year I advertised in my local giveaway paper and it cost me $395, and to make things worse, I didn’t get one reply. Advertising in newspapers is a bit of a (read on...)
Rebranding: 4 Ways to Redefine Your Business
Does your business or organization feel like it is at an impasse? Are you doing the same old things using the same old marketing tools that you always used and find that they are not as effective as they once were? Do you need a facelift or overhaul to leverage your business and create an (read on...)
BAGS – From Inexpensive to High End, and Everything In-Between!
The first group is the inexpensive Convention Tote. As they are aptly named, they are given out at Conventions, Trade-shows, and Meetings. They are typically made of Non Woven or Poly Denier materials and are intended for holding the papers, “goodies” and catalogs collected at these (read on...)
Creating Your Branding Game Plan
What is your branding game plan? Not the branding media schedule – that is just part of it – but rather, your overarching strategic decision-making game plan on all of your branding initiatives? Most advertising managers have a page or two media plan that an agency has produced that (read on...)
5 Tips for a Successful Business Card Design
Despite the move to everything digital, the exchange of a printed business card is time-tested tradition in face-to -face business interactions. Whether you are meeting a prospective client for the first time or at a networking event, your card is a critical factor in making a good impression. (read on...)